2024 Visitors' Choice Awards

We'd like to hear from you!  Please take this short survey (less than 5 minutes) and let us know which Daytona Beach area attractions, outdoor fun, and food and drink establishments you enjoyed most during your Daytona Beach area vacation. To thank you for participating, you will be registered to win a $100 Amazon gift card.

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Coquina Clock Tower

  • Address: 62 North Atlantic Avenue, Daytona Beach, FL 32118
The Coquina Clock Tower, located near the oceanfront Daytona Beach Bandshell, has been a symbolic landmark for the "World's Most Famous Beach" since 1938. The unique design of the clockface that features the letters D-A-Y-T-O-N-A-B-E-A-C-H instead of twelve numerals, is a popular spot to meet up with friends and family when at the Daytona Beach Boardwalk. Built from native Florida coquina that was quarried locally, the clock tower is one of many iconic photo ops throughout the area.