Our Team

The Daytona Beach Convention and Visitors Bureau (CVB) works with area tourism and hospitality-related businesses, non-profit organizations, and event promoters, to represent the area to potential travelers, tour operators, travel agents, meeting planners, and the travel media. The CVB staff of marketing, sales, communication and administration professionals act in accordance with initiatives outlined by the Halifax Area Advertising Authority (HAAA).

ADMINISTRATION

Administration is responsible for the overall management and operations of the CVB as well as Finance and Human Resource services.

Staff

Lori Campbell Baker, APR, CDME, Executive Director
Chuck Grimes, Director of Finance
Steven Pike, HR/Finance

DESTINATION SALES

Working closely with meeting planners, tour and travel operators, and sports groups, the Group Sales Department helps to recruit and coordinate with area partners to provide services for group meetings, citywide conventions, trade shows, and sports competition events to the destination. The CVB is an active member of many industry professional associations and promotes the area's meeting facilities and hotels at industry events worldwide.

Staff

Brenda Redmon, Director of Sales
Brandon Little, Senior Sales Manager, Sports Business Development
Mara Robin, Corporate Sales Manager
Shannon Echemendia, Sales Manager
Karen DiGiacomo, Tour & Travel Sales Manager
Rashanda Denson, Group Sales Coordinator

MARKETING & DESIGN

This division of the CVB handles advertising, marketing, tourism event funding, consumer promotions, visitor information services and business development.

Staff

Kay Galloway, TMP, Chief Marketing Officer
Jennifer Sims, CHIA, CAHTA, Marketing Systems Manager
Tangela Boyd, Digital Marketing Manager
Connor Rand, Tourism Partner Liaison & Promotions Coordinator
Brian Bentley, PDM, Manager of Corporate Partnerships and Events
Ashley Mesmer, Digital Content Creator

COMMUNICATIONS

This division of the CVB focuses on media relations, travel journalist press trips, editorial and online content, event calendar, brand and message consistency, community relations, speaker's bureau and crisis communications. 

Staff

Andrew Booth, Director of Communications
Sharon Harlow, Communications Specialist, Community Outreach