The 2024 edition of the Great American Race is set for Sunday, February 18 — and as always, the weeks leading up to the main event will be filled with plenty of high-octane racing action, too. This speed-lovers’ spectacle includes:

  • The 62nd anniversary of the Rolex 24 At DAYTONA on Jan. 27-28, the internationally known sports car season opener for the IMSA WeatherTech SportsCar Championship season
  • The DAYTONA 500 Qualifying Presented by Busch Light on February 14
  • The Bluegreen Vacations Duel at DAYTONA qualifying races on February 15
  • The Fresh From Florida 250 NASCAR Craftsman Truck Series race on February 16
  • The United Rentals 300 NASCAR Xfinity Series race & the ARCA Menards Series race on February 17

Daytona Bike Week - The Loop - Top Motorcycle Ride

Bike Week

The 83rd Annual Daytona Beach Bike Week, one of best-known motorcycle rallies in the world, is March 1-10, 2024. Motorcycle enthusiasts are invited to enjoy spring riding in Daytona Beach for this 10-day rally - along historic Main Street to Midtown, Scenic A1A Highway and through the best of old Florida, the Ormond Beach Scenic Loop. The celebration continues at Daytona International SpeedwayTeddy Morse's Daytona Harley-Davidson, and the U.S. 1 corridors and other locations throughout Volusia County.


Daytona Spring Turkey Run
The 34th annual Spring Daytona Turkey Run is scheduled for March 22-24 at Daytona International Speedway. Guests can check out thousands of classic cars for show and sale as well as enjoy a massive swap meet, arts and crafts on Artisan Alley, food and the Hops & Hoods Beer Festival.


Jeep Beach
Jeep Beach enthusiasts celebrate a passion for off-road vehicles with family-friendly fun for Jeep owners. Held annually in the last week of April, Jeep Beach brings Jeepers and Jeep industry vendors from around the world to Daytona Beach between April 19-28. This Jeep-only county-wide event hosts many events throughout the week building up to the main event weekend at Daytona International Speedway and the World’s Most Famous Beach Parade.

A concert goer holds up a peace sign at a Welcome To Rockville concert

Welcome to Rockville

Welcome to Rockville, one of the biggest rock music festivals in the United States, returns to Daytona International Speedway on May 9-12. The festival is expanding by adding a fifth stage and 50 bands to feature 150 bands in total over four days. The musical lineup for 2024 edition of Welcome to Rockville will include Foo Fighters, Mötley Crüe, Slipknot, Jelly Roll, Disturbed, Limp Bizkit, Queens of the Stone Age, Judas Priest, Greta Van Fleet, Evanescence, Falling In Reverse, A Day To Remember, Breaking Benjamin, Bad Omens, The Offspring, Mudvayne, Koe Wetzel, Stone Temple Pilots, Primus, Cypress Hill, Sum 41 and many others.


CEO Fighting Gaming Championships

Thousands of gamers will descend upon the Ocean Center on June 28-30 for the CEO Fighting Gaming Championships, one of the top gaming festivals in the country. Vendor booths, art works and hundreds of games will fill the convention center and keep gamers and spectators busy over the three-day event.

Coke Zero Sugar 400

Coke Zero Sugar 400 Weekend

The Coke Zero Sugar 400 Weekend on Aug. 23-24 showcases the stars and cars of the NASCAR Cup Series under the lights at Daytona International Speedway. The 400-mile, 160-lap race is one of the cornerstone events on the NASCAR schedule and features drivers battling to qualify for the NASCAR playoffs. With the regular season nearing its conclusion, the stakes will be high as playoff spots are on the line and the racing action will be intense throughout the entire field. Every competitor in the Coke Zero Sugar 400 will have an equal shot to make the NASCAR playoffs – win, and you are in. With the traditional pack-style racing that occurs at Daytona, everyone will have a chance at victory.



Motorcycling enthusiasts will descend upon the Daytona Beach area by the thousands on October 17-20 for the 32nd annual Biketoberfest®, regarded by many as one of the top motorcycle rallies in the southeastern United States. The popular, four-day rally attracts motorcycle enthusiasts to the Daytona Beach area and neighboring communities throughout Volusia County with beautiful Florida weather, live music, the industry’s top vendors, bike shows, motorcycle racing at Daytona International Speedway, and miles of scenic rides along famous A1A, historic Main Street and the Ormond Beach Scenic Loop.

Turkey Run

Daytona Turkey Run

The Daytona Turkey Run, scheduled for Nov. 28 through Dec. 1, features thousands of unique automobiles and swap meet vendors in the infield of the “World Center of Racing,” Daytona International Speedway. Considered to be the largest combined car show and swap meet in the United States, this family-friendly four-day event takes place every fall during the Thanksgiving holiday week.