DAYTONA Speedweeks AND DAYTONA 500
The 2026 edition of the Great American Race is set for Sunday, February 15 — and as always, the weeks leading up to the main event will be filled with plenty of high-octane racing action, too. This speed-lovers’ spectacle includes:
- The 64th anniversary of the Rolex 24 At DAYTONA on Jan. 24-25, the internationally known sports car season opener for the IMSA WeatherTech SportsCar Championship season
- The DAYTONA 500 Qualifying Presented by Busch Light on February 11
- The Duel at DAYTONA 150-mle qualifying races on February 12
- The Fresh From Florida 250 NASCAR Craftsman Truck Series race on February 13
- The United Rentals 300 NASCAR O'Reilly Auto Parts Series race & the ARCA Menards Series race on February 14
Bike Week
The 84th Annual Daytona Beach Bike Week, one of best-known motorcycle rallies in the world, is February 27 - March 8, 2026. Motorcycle enthusiasts are invited to enjoy spring riding in Daytona Beach for this 10-day rally - along historic Main Street to Midtown, Scenic A1A Highway and through the best of old Florida, the Ormond Beach Scenic Loop. The celebration continues at Daytona International Speedway, Teddy Morse's Daytona Harley-Davidson, and the U.S. 1 corridors and other locations throughout Volusia County.
Daytona Spring Turkey Run
The 36th annual Spring Daytona Turkey Run is scheduled for March 27-29 at Daytona International Speedway. Guests can check out thousands of classic cars for show and sale as well as enjoy a massive swap meet, arts and crafts on Artisan Alley, food and the Hops & Hoods Beer Festival.
Jeep Beach
Jeep Beach enthusiasts celebrate a passion for off-road vehicles with family-friendly fun for Jeep owners. Held annually in the last week of April, Jeep Beach brings Jeepers and Jeep industry vendors from around the world to Daytona Beach between April 17-26. This Jeep-only county-wide event hosts many events throughout the week building up to the main event weekend at Daytona International Speedway and the World’s Most Famous Beach Parade.
Welcome to Rockville
Welcome to Rockville, one of the biggest rock music festivals in the United States, returns to Daytona International Speedway on May 7-10. The 2026 edition of Welcome to Rockville will feature four days, five staged and more than 150 bands. This is the rock and roll playground you've been waiting for. In addition, Welcome To Rockville also offers amusement rides, a giant water slide, artwork installations, partner experiences, award-winning spirits, and delectable eats.
Coke Zero Sugar 400 Weekend
The Coke Zero Sugar 400 Weekend on Aug. 28-29 showcases the stars and cars of the NASCAR Cup Series under the lights at Daytona International Speedway. The 400-mile, 160-lap race is one of the cornerstone events on the NASCAR schedule and features drivers battling to qualify for the NASCAR playoffs. With the traditional pack-style racing that occurs on the daunting 31-degree high banks at Daytona, everyone will have a chance at victory.
Biketoberfest
Motorcycling enthusiasts will descend upon the Daytona Beach area by the thousands on October 15-18 for the 34th annual Biketoberfest®, regarded by many as one of the top motorcycle rallies in the southeastern United States. The popular, four-day rally attracts motorcycle enthusiasts to the Daytona Beach area and neighboring communities throughout Volusia County with beautiful Florida weather, live music, the industry’s top vendors, bike shows, motorcycle racing at Daytona International Speedway, and miles of scenic rides along famous A1A, historic Main Street and the Ormond Beach Scenic Loop.
Daytona Turkey Run
The 2026 Daytona Turkey Run, scheduled for Nov. 26-Nov. 29, features thousands of unique automobiles and swap meet vendors in the infield of the “World Center of Racing,” Daytona International Speedway. Considered to be the largest combined car show and swap meet in the United States, this family-friendly four-day event takes place every fall during the Thanksgiving holiday week.
Ready to start planning your getaway to the Florida coast? Check out the wide range of accommodations available in Daytona Beach, and start planning your 2026 vacation today! We’ll be looking forward to celebrating the major events with you and your vacation crew soon!
