About
Downtown Daytona Beach's Riverfront Shops of Daytona Beach boasts more than 60 shops, restaurants, attractions and services, plus an exceptional Farmers' Market - all in a splendid waterfront setting. Head to the historic Beach Street retail area located between Bay Street and Orange Avenue to spend a delightful day enjoying new flavors, treasures, experiences and events. Riverfront Shops has been surprising visitors and locals alike since 1870. Adjacent to City Island, Jackie Robinson Ballpark, Riverfront Esplanade, the Sweetheart Trail and The Market@Magnolia.