DAYTONA BEACH, Fla. – The Daytona Beach Area Convention & Visitors Bureau (CVB) was recognized with the Larry Pendleton Partner Award for Best Small Marketing Awarded Event for its outstanding partnership and promotional efforts supporting the National Cheerleaders Association (NCA) & National Dance Alliance (NDA) Collegiate Cheer and Dance Championship.
The award, which was presented by the Florida Sports Foundation during its recent Sports Summit in Bradenton, honors destinations and organizations that demonstrate collaboration, innovation, and marketing excellence in advancing successful sporting events throughout the state.
For nearly three decades, the NCA & NDA Collegiate Cheer and Dance Championship has attracted the nation’s top cheer and dance programs to Daytona Beach to compete at the Daytona Beach Bandshell and the Ocean Center, generating significant economic impact to the community and showcasing the destination to a national audience through media exposure.
“We’re proud to receive this recognition from the Florida Sports Foundation,” said Lori Campbell Baker, Executive Director for the Daytona Beach Area CVB. “The NCA & NDA Championships are a treasured tradition in Daytona Beach and have become an important part of our community’s identity. We are grateful for our longstanding partnership with Varsity Spirit, as well as the support of our hotel partners, community and local stakeholders who help make this championship such a success year after year.”
The NCA & NDA Collegiate National Championship will continue to call Daytona Beach home through 2030 with next year’s event scheduled for April 7-11.
About the Daytona Beach Area | #LoveDaytonaBeach
Often called home of the world’s most famous beaches, Daytona Beach, Florida, continues to delight and surprise visitors with its diverse and growing array of attractions. The Daytona Beach area includes several cities and towns including Ormond Beach, Daytona Beach, Daytona Beach Shores, Ponce Inlet, Holly Hill and South Daytona. The destination has long been known for its iconic beaches and rich auto racing history but today a slate of exciting new attractions, upscale lodging, a vibrant arts scene and an amazing collection of parks, preserves and outdoor activities are all part of Daytona Beach’s year-round appeal.
To receive a complimentary Daytona Beach Destination Guide, find a place to stay, or book your next adventure, visit DaytonaBeach.com. #LoveDaytonaBeach.
