Grab the kids and make a break for Daytona Beach as the world's most famous 23-mile sandy stretch of summer fun heats up with seasonably hot deals and cool events. Sure, pack your shades and sunscreen, but leave plenty of room for a beach bag full of excitement on the beach, boardwalk and beyond.

Plan a family getaway to the Original American Beach this summer and you can expect all the fun and events, plus even more of the value we're famous for:

More Sunning.
Get to the beach early to establish your family basecamp and watch the sun rise above the Atlantic and warm our sandy shores. Lay out. Wade out. Or paddle out and ride some of the biggest waves on Florida's Atlantic coast.

More Rocking.
The 2017 Bandshell Concerts series rocks the boardwalk every Friday and Saturday night May 26 though September 30. Tribute bands get the crowds bumping with hits from the 1960s, 70s and 80s. And on Saturday nights fireworks send everyone home with an encore grand finale. The place to be and be seen singing along is at the Bandshell Concert Series inside the historic coquina amphitheater located on the boardwalk in front of Ocean Walk Shoppes.

More Cheering.
Experience America's pastime in a historic venue, Jackie Robinson Ballpark. “The Jack” opened in 1914 and is home to the Cincinnati Reds' class A-Advanced club the Daytona Tortugas. Come on out for hot dogs, cold drinks and old school baseball, plus fireworks after every Saturday night game. #JackiesDugout

More Family Funning.
Daytona Beach is the 23-mile sandy stretch of family fun-in-the-sun your vacation-craving heart has been searching for. And this time of year, the deals and events couldn't be hotter. If you're looking for a whole lot of Florida fun for a whole lot more value, you'll find even more of it all summer long in Daytona Beach, the Original American Beach.

Take it from Danica Patrick, spending a day in the sun is only half the fun around Daytona Beach!