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Halifax Area Advertising Authority

The Halifax Area Advertising Authority (HAAA) is charged with promoting tourism offerings within the greater Daytona Beach area, from Ponce Inlet to Ormond By The Sea. HAAA implements its marketing initiatives via the staff of the Daytona Beach Area Convention and Visitors Bureau, using the Convention Development Tax as its primary source of funding.

The Convention Development Tax, a 3% tax levied in the Halifax Taxing District on overnight accommodations, is dedicated solely to the funding of local tourism marketing initiatives.  The Tourist Development Tax, an additional 3% "Bed Tax" levied countywide, is used to fund the Ocean Center, the area's multi-purpose convention and entertainment center which recently underwent an exciting $82 million expansion.

For more information, please contact Lisa Bordis, executive assistant, at 386-255-0415 ext. 121.

HAAA Members, 2017-2019 

Libby Gallant - Chair
Perry's Ocean Edge Resort
2209 South Atlantic Avenue
Daytona Beach Shores, FL 32118

Blaine Lansberry - Vice Chair
Bahama House/Best Western Plus Aku Tiki Inn
2001 South Atlantic Avenue
Daytona Beach Shores, FL 32118

Steve Farley - Secretary/Treasurer
Best Western Aku Tiki Inn
2225 South Atlantic Avenue
Daytona Beach, FL 32118

Kelly Dispennette
ONE DAYTONA
1 Daytona Boulevard
Daytona Beach, FL 32114

John Phillips
Embry-Riddle Aeronautical University
600 South Clyde Morris Boulevard
Daytona Beach, FL 32114

Rich Byrd
Shores Resort & Spa
2637 South Atlantic Avenue
Daytona Beach Shores, FL 32118

Kevin Hines
Hard Rock Hotel Daytona Beach
386-677-8882
 
Samir Naran
Premier Resorts & Management, Inc.
930 North Atlantic Avenue
Daytona Beach, FL  32118 
 
Jim Berkley
Hilton Daytona Beach Oceanfront Resort
100 North Atlantic Avenue
Daytona Beach, FL 32118
 
John Betros
Daytona Beach Regency
400 North Atlantic Avenue
Daytona Beach, FL 32118
 
Linda Bowers
Residence Inn Daytona Beach Oceanfront
3209 South Atlantic Avenue
Daytona Beach Shores, FL 32118