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Consumer Promotions

The Consumer Promotions department coordinates a wide variety of programs designed to provide additional exposure for the destination and our local partners. Paradise, our agency of record, works to leverage additional consumer promotions including sweepstakes in popular magazines as an added value opportunity from the media plan. These promotions often include complimentary hotlinks, editorial mention and logo use for both the DMO and the promotion partners. Additional opportunities may include TV in Atlanta and Orlando as well as VISIT FLORIDA promotions. The bureau also exhibits at high volume consumer shows in markets that match our visitor demographics. Area businesses are invited to participate with the DMO through brochure distribution on a co-op basis.

For more information contact:

Roxanne Olsen
Manager of Special Markets & Partner Programs

126 E. Orange Ave.
Daytona Beach, FL 32118
Tel (386) 255-0415 ext 114
Rolsen@daytonabeachcvb.org